- About Us
- Join Us
Accounting: Paul Rochman
Artists Averaging: Duncan Marr of Derek Rothera & Company
Tax, National Insurance, VAT: Paul Rochman, updated by Menzies
Book-keeping: Paul Rochman, updated by Gwen Thomas
Insurances: Williamson Carson
Pensions Savings Investments: John Godden, updated by Williamson Carson Financial Services
Claiming Benefit: Jonathan Trapman
Life Coaching: John Cole
An overview: Ian McKinnell
Terminology: Anthony Marsland and Stock Artists Alliance
Methods of Marketing: Stock Artists Alliance
How to think Stock: Anthony Marsland
Payment structures: Stock Artists Alliance
Evaluating stock contracts: Stock Artists Alliance
Future of Stock: Anthony Marsland
Thoughts of a successful American stock photographer: Jim Pickerell & Tom Grill
Stephen started his business in 1985 after taking a BA in photography at Harrow. An AOP member, he works on report & accounts and corporate identity, often overseas and usually in difficult environments, for design groups and clients direct. Stephen is never happier than during the nervous anticipation of a good trip!
Joanna trained and practised as a sculptor before making an early career as a lecturer in art and art history. She then moved into management working in the not-for-profit sector in arts, education and legal organisations before joining DACS as Chief Executive in 2000.
John is a photographer and Life Coach. A freelance photographer for over 25 years, John specialises in reportage and documentary photography and has shot features for a number of international publications, including the Sunday Times, the Independent and the Observer magazines, as well as annual report and corporate brochure work for leading design firms and ad agencies in the UK and abroad. A member of the AOP for 15 years he writes regularly for Image magazine and teaches part time at the London College of Printing. John is especially interested in coaching in the creative industries, and brings to his coaching work years of experience as a professional photographer. e-mail firstname.lastname@example.org
Peter Dean is a specialist agriculture stock and assignment photographer based in the UK. Before embarking on a photographic career nearly twenty years ago Peter managed a dairy farm having formerly trained in agriculture at the University of Newcastle-upon-Tyne. His website agripicture.com, managed by his partner and wife Shelagh, was launched in January 2001 to manage his digital stock collection. Images are available only for rights managed (RM) licenses both in the UK and internationally. On assignment Peter has worked for most companies involved in the UK agric sector. Stock became an important part of his business about ten years ago, which now roughly comprises 40% assignment and 60% stock, and he has images with several agencies both national and international. He sees the individual website as the future for photographers who either want to sell direct to buyers and or manage their own international distribution.
Max Forsythe has been a photographer since the early 70s working mostly in advertising location. His wife Jane joined him in 1984 and has produced all his shoots in different parts of the world since then. Max is a long standing member and former chair of the AOP, and is currently chairman of the Standards Committee, addressing members' problems in the advertising world.
Tom Grill has been involved in commercial advertising photography in New York for over thirty years. His ability to direct models in the re-creation of lifestyle moments quickly defined his specialty and landed him accounts such as Sealy, General Mills, Hertz, American and Chase. His later advertising career focused on cosmetic and beauty photography with models and he worked for L'Oreal, Avon, Revlon, and numerous other cosmetic firms. Tom ceased shooting assignments about fifteen years ago and has concentrated exclusively on the production of stock photography and pioneered the idea of "concept" based shooting in stock photography. The goal is to produce images with immediate conceptual impact, broad appeal, contemporary styling, and ready compatibility to an art director's needs. This is further enhanced by a style that is "non-competitive", which is to say that the image is ultimately subservient to the final client's marketing requirements. Currently the principal photographer for his own stock photo production team, Tom Grill Photography LLC, which is represented on a non-exclusive basis by some of the top stock agencies in the world. While his specialty continues to be centred on photo-illustration lifestyle work with models, he is also accomplished at conceptual still-life, scenic, and travel photography.
He is the author and co-author of eight technical books on photography and lives and works in the New York area with his wife and three children.
Michael Harding is a former Chairman of the AOP. He is based in London, from where he travels around the world shooting for blue chip companies and ad agencies. Phone +44 (0)20 8677 4412.
Janet is a freelance consultant specialising in artists' and photographers' rights. She is the Secretary of the British Copyright Council and is also retained by the Broadcast, Entertainment, Cinematograph and Theatre Union (BECTU) as its copyright consultant.
Whilst working for the Association of Photographers (AOP) in the 1980s, Janet realised that a lack of copyright awareness lay at the heart of many members' problems. As its General Secretary, she prioritised the development of legal and professional practice services for members and, through the then Committee on Photographic Copyright, campaigned successfully for changes in UK copyright law. In 1992 Janet moved to the Design and Artists Copyright Society where her focus was on making DACS into a representative collecting society for all types of creators of artistic works, including photographers. During her time at DACS she worked on a range of copyright and licensing issues for visual artists, in the UK and at European and International level.
Her work for the British Copyright Council keeps her in touch with legislative developments and as BECTU's copyright consultant, Janet has a direct involvement with professional practice developments in the media and creative sectors.
Bob is a long established award-winning advertising photographer who has been shooting digitally on high-end systems for the past five years. Previous commissions have covered the full spectrum of photography from studio-based still life, room sets, beauty, fashion and children through to location photography, including helicopter chase photography of super-yachts.
Currently Chair of the Digital Imaging Group of the AOP, Bob has been working closely with all the major relevant bodies - the Advertising Pre Press Association, Periodical Publishers Association, Institute of Practitioners in Advertising and the Digital Ad Lab - in order to help establish standard, open and transparent methods of image file supply. He also sits on the Technical Committee of the Proof for Press initiative of the PPA. Bob is MD of Colour Therapy, which has a Blue Chip client list and supplies press-ready image files on a daily basis direct to client or printer. In addition to the core business of photography, his company also provides consultancy on digital image workflows and system calibration and profiling. Colour Therapy +44(0)20 7381 3337.
Anthony has been taking photographs professionally for 20 years. He now shoots mainly stock photography for Getty and Zefa.
Conor began working in the UK as a photographer in the Midlands in 1994. In 1997 he came to London and began assisting a variety of photographers working for advertising, design and fashion clients. He is reaching the point as a photographer where his commissions mean he can stop assisting altogether which puts him in a good position to comment on the assistant's role before it all becomes a rose tinted memory.
Ian graduated in Fine Art from Brighton in 1976 & has been a freelance illustrator & photographer since 1981, working for a wide variety of design & editorial clients.
Menzies act as Auditors for the AOP and work closely with the organisation offering support and advice. Menzies have been advising other local businesses for many years, and recognise that close working relationships, a dedicated team and good value for money are all essential ingredients in helping your business to work for you. Menzies Enterprise was formed to address the specific needs of younger, growing and lifestyle businesses, including start-ups. For more information on this service, please contact Stuart Casey on +44 (0)1932 247611 or e-mail email@example.com
Dean works as an advertising photographer with a broad and exciting advertising client base within many of London's agencies. He specialises in vibrant portrait and people photography, often with a humorous edge. Both his personal and professional work has been nominated for the AOP awards in 2002 and 2003.
Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a cover for Life Magazine, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam. He spent the next ten to fifteen years focusing on assignment work, initially editorial and later in the corporate area, regularly filing his out-takes with stock agencies worldwide. As his stock income began to grow, Jim studied the needs of the stock photo market, and devoted more of his time to producing people and lifestyle stock images. In 1989 he published "Negotiating Stock Photo Prices", a guide to pricing hundreds of stock photo uses, now in its fifth edition. In 1990, he began publishing "Selling Stock" a newsletter dealing with the stock industry, focusing on issues of marketing, now recognised worldwide as the leading source of in-depth analysis of the industry. He provides consultation services to photographers, stock agents and individuals in the investment community on industry issues.
Jim is also a partner in Stock Connection, www.scphotos.com a stock photo agency he established with his daughter, Cheryl DiFrank, in 1993.
John worked at Equity, principally in charge of collective negotiations on behalf of members working in opera and ballet. After spending time at the Arts Council and in commercial legal publishing, John joined the Incorporated Society of Musicians as Head of Legal and General Services where he was responsible for negotiating agreements with the BBC and providing legal advice and assistance to members in publishing, recording and general employment matters. He is now in charge of managing DACS Payback campaigns and identifying new sources of revenue in which artists will be able to share.
Charles Swan is a partner at the media law firm The Simkins Partnership. His clients include photographers, photo libraries, agents and trade associations, as well as advertising agencies and publishers. He is a director of the AOP and a contributor to "Copinger and Skone James on Copyright".
Melissa Bailey is an associate at The Simkins Partnership. Her clients include photographers and photo libraries, agents, advertising agencies, record companies and music publishers.
Stock Artists Alliance is now in its third year as a global trade association and is a robust and growing community of international photographers shooting Rights Protected stock images and the only organisation exclusively dedicated to the interests of stock photographers. SAA's lively Discussion Forum, informative monthly Newsletters and Members Website offer news, analysis and discussion about topics of importance to stock photographers.
The Ombudsman program provides a resource in communicating with stock agents to help resolve individual issues, and improve photographer relations in general. SAA's advocacy is spreading as needs and opportunities arise to assist its members. The Member Legal Plan gives each SAA member a one hour consultation with a top attorney each year as part of their membership. Now underway is a comprehensive Agency Evaluations project. Their goal is to develop a marketing resource for stock photographers of agencies, portals and alternative outlets, with both an up-to-date database of information as well as evaluations by contributing photographers.
SAA's Referral Web Site offers each member the benefit of a professional online portfolio of stock images that is keyword searchable with their own web address at www.stockartists.com. For membership information visit www.stockartistsalliance.com.
Gwen began working at the AOP in 1987. Currently the Executive Director of Business and Legal Affairs and Company Secretary of the AOP, Gwen has been advising members on copyright, contract and ethical problems; negotiating on behalf of members; campaigning for photographers rights; responding to Government papers on proposed legislation affecting photographers; and lecturing on copyright and ethics since 1992. She is also Vice-Chairman, representing the visual arts, of the British Copyright Society; board member of the Design and Artists Copyright Society; Secretary to the British Photographers' Liaison Committee; Company Secretary of Pyramide UK & Ireland; and sits on the Creators Rights Alliance committee.
As General Manager and Company Secretary of Pyramide Europe Ltd. Gwen is involved with ensuring that the European Commission are aware of the needs of visual artists when legislation is discussed and prior to directives being issued. Gwen was a contributing author to the first two editions of Beyond the Lens and is co-editor of this edition with Janet Ibbotson.
Jonathan has been a professional photographer for 33 years. His photography and writing now combine to focus his talents on designing and delivering creative e-commerce and info solutions across an eclectic field. His latest, soon to be published, major opus attempts to shed light on the struggling human condition and suggests innovative ways forward. Having extricated himself from the cauldron centre of frenetic life in the capital he weaves wisdom and contemplation into the pastoral peace of the Midlands and continues to experience and benefit from the multiplicity found in that great educator - Life. He can be contacted on firstname.lastname@example.org or +44 (0)1604-766760.
An AOP member and freelance editorial photographer, Andrew learnt photojournalism from Simon Guttman of Report, where he worked from 1975, and was the main photographer there during the 1980s. He left in 1987, two or three years before it ceased production, and has worked with various agencies since. He has served on the Freelance Industrial Council and the National Executive Council of the National Union of Journalists and represented the NUJ on the British Copyright Council during the run-up to the 1988 copyright reform. He is a founder member of the EPUK (Editorial Photographers UK & Ireland) email group.
Williamson Carson & Co. Ltd. (& Williamson Carson Financial Services Ltd.) are Insurance Brokers specialising in the Entertainment Industry. They have been in business for 17 years and are the appointed Brokers to the AOP. Tom Carson has been dealing with the AOP and photographers for 25 years. The Company has recently set up a subsidiary company, Williamson Carson Financial Services Ltd. to deal with all matters relating to financial-planning, such as life assurance and critical illness cover, investments, income protection and retirement planning. E-mail email@example.com.
Angela has been a London based Photographers' Agent for eight years. She is strongly committed to addressing the issues and protecting the rights of photographers. As an agent member of the AOP, Angela is actively involved in many areas of the association in particular the Standards Committee which addresses ethics and standards surrounding photography and the protection of photographers' rights in a legal and contractual sense.
Adam left the Photography course of Guildford Art College in 1959 and spent many years working for editorial and corporate clients, thirty of them as a freelance contributor to National Geographic Magazine. In 1992 he noted that photography was being drastically re-invented and flung himself into computers and digital cameras, later writing on digital technologies for BJP, Image Magazine, The Professional Photographer and New York's Photo District News. Adam is a founding member and past Chairman of the UK Digital Imaging Group and the founder of IDEA (the International Digital Exhibition and Awards). Six years ago he co-founded Sharp Turn Productions dedicated to immersive and interactive photography for web and CD projects. He now concentrates on shooting digital panoramic images for amusement. A long-serving member on the Board of the AOP, he recently accepted an Honorary Fellowship from the BIPP. He lives in London with his wife and has three children, five and a half grandchildren and one dog. Contact: firstname.lastname@example.org
Thanks to John Godden and Paul Rochman, whose contributions to editions 1 & 2 formed the basis for some of the advice in Chapter 3; to Duncan Marr of Derek Rothera & Co (email@example.com) for the section on Artists Averaging; to Rupert Grey at Farrer & Co (www.farrer.co.uk) whose media bulletin provided some of the resource material for Chapter 2; to Getty Images for providing examples of their model and property release forms (pages 190-191); and to photographers Rolph Gobits, Tom Graty, Stephen Markeson and David Preutz for providing their anecdotes.